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WebTrends Marketing Lab Recognized by Interactive Marketers as the Best Solution for Web Site Analytics

PORTLAND, Ore. - November 29, 2006 - WebTrends Inc., the market leader for web analytics and Marketing Performance Management solutions, today announced it has been recognized as the Best Web Site Analytics Tool by ClickZ editors and readers for the 2006 ClickZ Marketing Excellence Awards. Following wins in 2004 and 2005, WebTrends continues to define the future of web analytics by delivering innovative and industry-leading solutions and services for its growing customer base.

"The majority of marketers are leveraging the Web as the hub of all marketing strategy today, which offers stellar opportunities to optimize marketing performance and better target the needs of customers and prospects," said Greg Drew, CEO and president of WebTrends. "We are honored to again be recognized by the greater interactive marketing community as having the best solutions to prove and improve business results."

"The interactive marketing industry has experienced tremendous innovation in the past year and these winning products and services have been chosen by our readers as the cream of the crop," said Rebecca Lieb, executive editor of The ClickZ Network, a division of Incisive Media (FTSE: INM). "ClickZ's readers have chosen these winners so it's truly peer recognition. They're the marketers who use and rely on these tools each and every day. We're so grateful for the thousands of readers who submitted nominations this year."

ClickZ is the world's largest resource of interactive marketing news, information, commentary, advice, opinion, research and reference. The ClickZ Marketing Excellence Awards recognize the technologies, companies and campaigns that make a positive difference in the online marketing industry. Both nominees and finalists in categories including marketing technology, e-mail, research and analytics, search engine marketing, advertising/marketing campaign, e-mail campaign, e-newsletter and blogs are voted on by the editors and readers of ClickZ.

The entire list of this year's ClickZ Marketing Excellence Award winners can be found at: www.clickz.com/showPage.html?page=3623677.

About WebTrends Inc.

WebTrends is the leading provider of web analytics software and on-demand solutions for web-smart customers including General Mills, IKEA, Microsoft, Reuters and Ticketmaster. With WebTrends Marketing Lab, the company has expanded its comprehensive analytics platform to offer on-the-fly data exploration and customer targeting solutions fueling relationship marketing. Thousands of enterprises have chosen WebTrends solutions and consulting services to accurately prove and improve their business and marketing results.

For more information, visit www.webtrends.com.

WebTrends is a registered trademark of WebTrends Inc. in the United States and other countries. All other trademarks mentioned are the property of their respective owners.


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